Copywriter often works in a publication or business/advertising industry. It is the responsibility of each copywriter to check and edit each article before it’ll be published and be read by people.
Basic Tasks:
Edit articles
Check grammatically errors, typographical errors, wrong symbols and other errors on the article.
Check the clarity and readability of the work.
Write articles according to the clients demand (for advertising copywriters)
Rewrite articles
Present the edited version to editor or project head.
Meticulously check and edit images, texts, and usage of words. (For advertising copywriters)
Write themes, slogans, banner ads
Create effective advertising attack.
Check books, magazines, and textbooks for errors.
Education and Training Requirements:
Must hold a degree in Journalism or Business Management Major in Advertising
Must have at least 2-3 years experience working in a publication or advertising firm.
Salary Information:
Local Employment:
Local copywriter receives Php8,000-12,000 a month
Overseas Employment:
US- USD56,000 or Php2,653,000 per annum
UK- GBP36,000 or Php2,766,872 per annum
Skills and Competency Requirements:
Must have wide knowledge in grammar and word usage
Knowledge in copywriting skills and styles.
Knowledge in copywriting symbols.
Can create unique and catchy slogans and taglines
Can meet deadlines
Can reach client’s demand on time and exceptional.
Must have strong command in English, both oral and written.
Must be creative and has knowledge in creative writing
Knowledge in advertising writing.
Must be keen and meticulous on checking and editing articles
Employment Opportunities:
Copywriter is now most common and need in Advertising firms than in publication. Copywriters has stable job opportunities since they are highly needed not only in publication and advertising but also with other industry since all industry has PR, Marketing and Advertising department. Highly skilled copywriter paid well abroad especially in UK and US.
Work Environment:
Copywriter has a very pleasant workplace. They often share a desk with fellow employees in an office or have own cubicle or office. Copywriter who works in advertising firm often faces stress since they have to meet deadlines and have to reach client’s approval.
Work Hours:
The minimum work hours of copywriter are 8-10 hours a day.
Career Advancement:
Entry level copywriter can be promoted as senior copywriter or editor in years to come, if experience and good working record is obtained.
